LevelItem
Ref NoGMG/1/3/2/2/3
TitleAdvertising records, general
Date1948-1969
Extent1 file
Creator NameManchester Guardian and Evening News Limited; Chairman's Office; Laurence Prestwich Scott
DescriptionFolder containing miscellaneous advertising records, including correspondence with W McMillan on advertising personnel (amongst other topics); 'Advertising Department Progress Report' by PA Management Consultants Ltd, 18 October 1967; diagram showing hierarchy of staff members, titled 'The Guardian Advertising Department'; ' memo regarding the appointment of Ronald Miller to a senior position within Anglia Television, November 1967; invitations sent out to various Advertising and Marketing companies, requesting their attendance at the Chairman's cocktail parties of 3 and 5 July, 1967, with replies; correspondence between LP Scott and Kenneth Searle and MacMillan, regarding ABC subscriptions and charitable causes, November 1966; information on advertising rates and comments on newspaper comparisons in the field, 1964; correspondence with AD George and Searle on advertising rates in the Sunday Times, July 1964 copy of 'The Journal of The Royal Society for the encouragement of Arts Manufactures and Commerce', including a highlighted article on The Social and Economic Context of Advertising; letter regarding a civil claim against the Guardian, with notes by Scott, February 1965; 'Foreign Advertisement Department', figures covering the financial year April 1963 - March 1964; 'General Report on the Response to the Public Appointment Columns of the Manchester Guardian', February 1948; letters on classified advertising rates; 'Display Advertisement Revenue, Increases for 1953 over 1952' by Scott, 1 March 1954; 'Joining the Guardian', booklet written for new employees, containing charts showing the staff heirarchy for different departments, June 1969.
System Of ArrangementSubject and chronological
Access StatusOpen
TermMarketing
Advertising
FormatPrinted document
Manuscript
Typescript

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