| Level | Item |
| Ref No | GMG/1/3/1/1/2 |
| Title | Miscellaneous circulation records |
| Date | 1953-1966 |
| Extent | 1 file |
| Creator Name | Manchester Guardian and Evening News Limited; Chairman's Office; Laurence Prestwich Scott |
| Description | Papers contained in envelope labelled 'Guardian Circulation- Miscellaneous, 1953/66'.
Documents include a collection of short memos and a report from LP Scott, regarding the establishment of a 'Development Committee' for the Guardian, and its setting up of a policy plan for 1954/5; typescript copies of The Guardian Sales Comparisons, February 1965, 1966 and 1967; discussion of the ABC figures, c.1970 with Alastair Hetherington and others (particularly in relation to those of The Times); 'The Guardian, A Study of Potential Readers' by Research Services Ltd, March 1965; 'Newspaper Readership and Party Affiliation - A comparison of the political complexion of the readers of various national and local newspapers in 1968 and 1970', NOP Political Survey, 13-18 October 1970; 'The Guardian, some notes on WHO (and where) in 1966 and beyond', a report by SH Benson Ltd, January 1966, and other, miscellaneous correspondence concerning the circulation of the Guardian. |
| System Of Arrangement | Subject |
| Access Status | Open |
| Term | Circulation Figures |
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