Ref NoGUA/9/1/1/61
Extent1 VHS and 1 mp4 (9.5 MB)
Creator NameGuardian Newspapers Limited
Partners BDDH
DescriptionColour advert with sound for a Guardian feature which began on 4 September 1999 promoting extracts from the book 'Stiffed' by Susan Faludi. The advert features a man looking in a mirror and talking to himself in a macho way. The advert ends with a shot of the Guardian and Guardian Weekend followed by the man walking off camera.

Commentary: "Why is it getting harder to be a man? Find the surprising answers in the new book 'Stiffed'. Extracts starting in the Guardian tomorrow."

Strapline: 'Free thinkers welcome.'

Duration: 30 seconds. The advert starts at 00.06 on the mp4 file.
Access StatusOpen
Access ConditionsAccess via GNM Digital Repository.
FormatElectronic record
Video recording

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