| Level | Item |
| Ref No | GUA/9/1/1/61 |
| Title | Stiffed |
| Date | 1999 |
| Extent | 1 VHS and 1 mp4 (9.5 MB) |
| Creator Name | Guardian Newspapers Limited |
| Partners BDDH |
| Description | Colour advert with sound for a Guardian feature which began on 4 September 1999 promoting extracts from the book 'Stiffed' by Susan Faludi. The advert features a man looking in a mirror and talking to himself in a macho way. The advert ends with a shot of the Guardian and Guardian Weekend followed by the man walking off camera.
Commentary: "Why is it getting harder to be a man? Find the surprising answers in the new book 'Stiffed'. Extracts starting in the Guardian tomorrow."
Strapline: 'Free thinkers welcome.'
Duration: 30 seconds. The advert starts at 00.06 on the mp4 file. |
| Access Status | Open |
| Access Conditions | Access via GNM Digital Repository. |
| Format | Electronic record |
| Video recording |
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