| Level | Item |
| Ref No | GUA/9/1/1/71/1 |
| Title | Polystyrene cup |
| Date | c2001 |
| Extent | Part of 1 VHS and Part of 1 mp4 (71.8 MB) |
| Creator Name | Guardian Newspapers Limited |
| Description | Colour advert with sound for the Guide. The advert features footage of a broken polystyrene coffee cup lying on the street.
Tagline: 'See. You will watch anything.'
The advert ends with an explosion sound effect, an image of the Guide and the following strapline presented in a label-like graphic: 'The Guardian. FreshIdeas. Sell by: Saturday. guardian.co.uk'
Commentary "Don't watch rubbish. Get the Guide. Part of the Guardian's new look Saturday newspaper".
Duration: 20 seconds. The advert starts at 02.33 on the mp4 file. |
| Access Status | Open |
| Access Conditions | Access via GNM Digital Repository. |
| Related Material | VHS and mp4 file also include following Guardian adverts: GUA/9/1/1/67, GUA/9/1/1/68, GUA/9/1/1/69, GUA/9/1/1/70a, GUA/9/1/1/71/2, GUA/9/1/1/72a, GUA/9/1/1/73b, GUA/9/1/1/74 and GUA/9/1/1/75. |
| Format | Electronic record |
| Video recording |