Level | Item |
Ref No | OBS/1/2/2/2/110 |
Title | Observer magazine - Young Observer |
Date | 1978 |
Extent | 1 file |
Creator Name | The Observer Limited; Managing Director's Office; Roger Harrison |
Description | Files concerning the development of the Young Observer
Contains correspondence and memorandums concerning: proposals for Young Observer; timing of launch; audience research; dummy contents; relaunch of Observer colour magazine; market potential; production; costs; profit calculations; quote from Purnell & Sons Ltd; gloss covers; advertising/editorial ratio; physical format; quote from Caustons; quote from East Midland Litho Printers Ltd., advertising in the Observer colour magazine; cover of Observer colour magazine and rate cards for Observer colour magazine.
Includes a report on the potential for the Young Observer by Andrew Cunningham detailing audience, competition and advertising potential.
Primary correspondents include: Roger Harrison; Sue Matthias; Donald Trelford; Jennie Beck; Purnell & Sons Limited; Conor Cruise O'Brien; Brian Nicholson. |
Access Status | Open |
Format | Manuscript |
Typescript |
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